Maggie Henjum is a CEO and owner of multiple clinics and leads Therapy Partners, an MSO supporting clinics across the Midwest. She has served on boards for healthcare tech startups; taught in DPT programs; and worked with USA Ski & Snowboard, caring for elite athletes. Her work blends clinical care, innovation, and strategic growth—all rooted in a mission to improve patient outcomes. Maggie is also a proud wife, mom of two boys, and adventurer at heart.

Candidate Statement

Fellow members of the APTA Private Practice Section,

It is an honor to submit my candidacy for the role of Director. My journey in physical therapy has been dynamic—beginning as a clinician, evolving into a manager, then a single-clinic owner, and now leading multiple clinics and contributing within a managed service organization. I haven’t left any role behind. Like many of you, I wear several hats at once—treating patients, leading teams, and tackling strategic challenges, often all in the same day. That duality offers me a unique vantage point: I understand firsthand the complexity of our profession from every angle.

There are a few key reasons I believe I bring a unique perspective and skill set that can serve the members of PPS well:

A Ground-Level Perspective

My roots—and my heart—are in clinical care. I continue to treat patients weekly. This anchors me in the daily realities of what it means to be a physical therapist: managing caseloads, documentation, patient relationships, and outcomes. It also shapes the way I lead. Even as I’ve taken on broader responsibilities as an owner and operator, my decisions are always grounded in what’s best for patients and those who serve them.

Navigating Technological Change

The rise of healthcare technology presents both promise and pressure. Owning companies with technology investments—and operating in a region where Optum’s presence is large and growing—has given me front-row insight into how innovation is reshaping care delivery. I’m excited about what’s possible. But I also understand the apprehension many feel. Technology should reduce our burden, not increase it. My work has focused on striking that balance: integrating solutions that enhance outcomes and efficiency while protecting the integrity of care and the clinician’s experience.

Advocacy and Policy Engagement

We know that payer dynamics can make or break private practice viability. I’ve been at the table and led these discussions—pushing for reasonable administrative expectations and sustainable reimbursement. I understand how difficult it is to meet payer demands while staying true to clinical values. I believe we must continue building bridges in these conversations, not only for our survival, but for our profession to thrive.

Fostering Identity and Unity in the Profession

Physical therapy is at an inflection point. Many of us are questioning: where do we truly belong in the healthcare system? Are we being fully seen? Fully valued? I believe the answer lies in our ability to unify as a profession—across roles, settings, and generations. Inside private practice, we have a chance to lead that movement. When we create environments rooted in transparency, trust, autonomy, and mastery, we attract and retain talented clinicians who feel connected to a mission larger than themselves. That’s what sets us apart.

Strategic Vision for PPS

If elected to the Director role, I will focus on the following priorities:

  1. Enhancing Member Support: Delivering tools and programming that meet the diverse needs of our members—from clinical operations to leadership growth to emerging business models.
  2. Strengthening Advocacy: Continuing to expand PPS’s role as a powerful voice with policymakers and payers, especially around reducing administrative burden and improving reimbursement.
  3. Driving Innovation: Supporting members in adapting to new technology and care models that improve access, outcomes, and clinic sustainability.
  4. Building Leadership Pipelines: Equipping more professionals—especially early-career therapists and emerging owners—to take active roles in shaping the future of PPS and our profession.
  5. Broadening Our Impact: Facilitating collaborations with community organizations and other providers to demonstrate our value across the healthcare ecosystem.

Conclusion

Across every level of my work—as a clinician, manager, owner, and advocate—I have felt the weight of our challenges and the depth of our opportunity. I believe that PPS is uniquely positioned to lead this profession into its next era, and I would be honored to serve alongside you in that effort.

Thank you for your consideration—and for the work you do every day to move our profession forward.