Schedule of Events
| Pre Conference Workshops | Program
Information | Hotel Information | Registration
Information
| Exhibition Information | Keynote
Speakers
Program Information*
Saturday,
October 14, 2006; 9:00 am – 10:30 am
A Wellness Center For Your Physical Therapy Practice
Beginner
With 1 in 5 Americans diagnosed with cardiovascular
disease and 60% of adult Americans not regularly physically
active, physical therapists are in a perfect position to
provide the solution. As exercise experts, it is time to
address the fact that 300,000 deaths per year are directly
attributable to being overweight. Our patients need a medically
monitored exercise program where they feel safe and encouraged.
Blood pressure, heart rate and the number of steps taken
daily are just several examples of objective measurements
that we as physical therapists can monitor and track regularly.
Objective#1-Understanding Exercise and The Link to Wellness
(includes the newest research in the health and fitness
fields) Objective#2-How to Design and Develop Your Own Wellnes
Center (A step by step guide from ordering equipment to
a detailed cost break down) Objective#3-Marketing Your Wellness
Center to Physicians and Your Community As insurance reimbursement
continues to decrease and the medicare cap takes affect,
developing your own wellness center creates a win-win situation
for both you and your patient. You supplement your physical
therapy practice with a monthly cash income and provide
your patients with a healthier lifestyle. A perfect solution
for everyone.
Holly Miller, MPT, COMT
Co-Owner of MasterCare Physical Therapy
MasterCare Physical Therapy, Active@AnyAge Lifestyle Center
Thursday,
October 12, 2006; 11:00 am – 12:30 pm
Affecting Policy at State Level - PT Power
Intermediate
We propose a panel of representatives from
three states to discuss how state private practice groups
can represent and serve the unique state level business,
regulatory and re-imbursement needs and interests of private
practice clinics. The objective of the session will be to
introduce and discuss three different models for a state
private practice group, how each got its start, each model's
organizational structure and cost and the types of services
each provides to members. The Physical Therapy Association
of Washington has formed a private practice "special
interest group" that functions within the state APTA
affiliate; in Oregon the private practice group, Oregon
Physical Therapists in Independent Practice (OPTIP) is entirely
separate from, but works in cooperation with, the state
APTA affiliate; and in Alabama private practice clinics
are represented separately in an
IPA managed by an association management company that also
represents the Alabama chapter of the APTA. The Washington
group is chaired by a PT; the Oregon group has an attorney
as its executive director; and the
Alabama group is headed by an association manager who is
not a PT or attorney. The three panels will each give an
overview of his/her state private practice group and answer
questions from the audience.
Shannon O'Kelley, PT
Chair
Private Practice Special Interest Group of PT Assoc. of
Washington
Diana Godwin, Attorney at Law
Executive Director and Legal Counsel
Oregon Physical Therapists in Independent Practice
Jay Jones, CWCP
Southern Physical Rehab Network
Thursday,
October 12; 11:00 am – 12:30 pm
How to Make a Profitable Splash with Aquatic Therapy
Intermediate
The benefits of incorporating aquatic based
physical therapy in private practice. How to begin a successful
aquatic program, including practical start-up ideas as well
as clinical guidelines regarding treatment protocols and
transitioning patients from water to land. How to market
the benefits of aquatic therapy to physicians, patients,
and other referral sources.
Kelly Eckols, MSPT
Owner
Premier Rehab
Thursday,
October 12; 2:00 pm – 3:30 pm
Autonomy in Physical Therapy Practice
Intermediate
As leaders in the profession, private practitioners
can be critical change agents to move our profession closer
to Vision 2020 and truly promote all types of autonomy within
our profession. Doctoral prepared PT graduates will soon
become the majority of new graduates and now is the time
to evaluate our practices for the future viability of private
practice in our profession. Are our practices helping physical
therapists accept the new role of a doctoring profession
or are we merely attempting to fit the DPT prepared physical
therapist into our current practice models that have previously
been successful for so many years? This session will explore
the value of combining DPT prepared graduates with private
practice experience discuss academic and clinical practice
disparities, and evaluate what we as private practitioners
can do to effectively integrate the DPT new graduate into
a profitable business model.
Barbara Tschoepe,
Director/Associate Professor
Department of Physical Tehrapy, Rueckert-Hartman School
for Health Professions, Regis University
Ira Gorman, PT MSPH
Assistant Professor
Regis University
Kimberly K. Cleary, PT, PhD
Assistant Professor, Department of Physical Therapy
Eastern Washington University
Thursday,
October 12; 2:00 pm – 3:30 pm
Business Benchmarking to Improve Your Practice
Intermediate
Evidence based practice is a key component
of current physical therapy practice. Business benchmarking
provides owners/managers with the key data they need to
improve their practices from a business standpoint. I like
to refer to it as industry specific evidence based business
practice. In the current economic environment with reducing
fees, rising labor, variable and fixed costs and increased
competition it is critical that we develop improved business
management skills. This is even more important as we move
to more cash based practices. The goals of this presentation
will be to discuss the purpose and use of business benchmarking.
Discuss the limitations of benchmarking. Discuss how benchmarking
can assist owner/managers and improve the profitability
of practices. Review existing options for benchmarking and
sample data including data from FY2005, and historical data
over the last four years. Help owners/managers understand
the importance of goals and standards in managing the business
aspects of their practices. Discuss how to standardize data
so we can compare apples to apples. Encourage owners/managers
to develop evidence based standards and use them in managing
their practices.
Chuck Felder, PT, SCS, ATC, CSCS, MBA
President
HCS Consulting, Inc.
Friday,
October 13, 10:45 am – 12:15 pm
Building a High Impact Front Office
Intermediate
This session will identify all of the critical
pieces and processes of a well oiled front office. Topics
discussed with include: How to hire an effective and productive
office staff. Understanding the importance of in-flow and
out-flow processes. Utilizing front office staff as a key
component in internal marketing. Creating policy that sticks.
Presentation Outline:
Patrick Kinzeler,
President
FOI Solution, LLC
Friday,
October 13, 2006; 3:00 pm – 4:30 pm
Creating Independence II - Implementing the Principles in
Your Practice
Intermediate
"Creating Independence..." to the
next level. This session will cover each of the 3 principles
outlined in the 2005 presentation with more depth giving
each attendee the skills and resources needed to implement
the 3 principles in thier respective practices. Specific
steps and specific skills will be taught, demonstrated and
then practiced by each attendee.
Jeffrey Hathaway, PT
Owner
PRO-Active Physical Therapy
Saturday,
October 14; 9:00 am – 10:30 am
Emerging Policy Issues Impacting Practice, Payment, and
Professionalism
Intermediate
This session will highlight emerging policy
issues that are being considered by Congress and federal
agencies to change the practice and payment of health care
services. Pay for performance, electronic health records
and submission, small business insurance reform, alternatives
to the therapy cap that will provide increased utilization
control in physical therapy, and direct access are all issues
being debated on the national level that will have an impact
on how you practice and are reimbursed for the services
you deliver. This presentation will also discuss the policy
objectives of the Association in this debate. This presentation
will seek to highlight these emerging issues and provide
an opportunity for participants to discuss how to advance
physical therapy practice within this changing environment.
Justin Moore, PT, MPT
Director, Congressional Affairs
American Physical Therapy Association (APTA)
Friday,
October 13; 10:45 am – 12:15 pm
Functional Screening: An Opportunity for New Business and
Autonomous Practice
Intermediate
Functional Capacity Evaluations (FCEs) are
generally viewed as 3-4 hour tests that are only applicable
to workers' compensation-funded patients or disability claimants.
In addition, these tests are often reserved for the "end
of the road" patient who has not returned to work.
By comparison, brief functional screening can be extremely
useful in post-offer testing for job applicants, documenting
progress in treatment, or making return to work decisions
after an acute injury and can have applicability for patient
populations other than worker's compensation. This presentation
will show participants how functional capacity evaluations
can be used to create brief post-offer and post-injury screens.
These screens can be as short as 10 to 30 minutes and used
to objectively document functional progress as a result
of treatment. Having reliable and valid observation-based
measures for a variety of diagnoses and patient populations
brings a new level of objectivity to your documentation
process and can improve reimbursement for your clinic. In
addition, providing objective, observation-based screening
is a means for differentiating your clinic's services, creating
a new stream of revenue.
Deborah Lechner, PT, MS
Founder and President
ErgoScience, Inc.
Saturday,
October 14; 9:00 am – 10:30 am
How to Become a Physician's Preferred Neuromusculoskeletal
Practitioner
Advanced
There has been a recent trend for physicians
to employ the use of alternative practitioners to serve
their patients' neuromusculoskeletal needs. Similarly, more
insurance companies are also providing benefits for the
provision of neuromusculoskeletal care provided by alternative
practitioners. This growing trend should serve as a caveat
to physical therapists who could experience a lower share
of the neuromusculoskeletal market and less recognition
as the preferred practitioner for neuromusculoskeletal care.
In this light, private practice physical therapists must
understand physicians' referral perspectives and proven
methods to educate physicians as to physical therapists'
unique expertise within the realm of neuromusculskeletal
care.
Thomas L. Sevier, MD, FACSM
Medical Director
Performance Dynamics, Inc.
Thursday,
October 12; 2:00 pm – 4:00 pm – In-Depth Session
How to get paid: Reimbursement and Billing and Collections
Advanced
This session will present information on Staffing,
Technology - Billing System; Verifying Benefits; Coding
ICD-9 and CPT; Insurance billing issues; Timely submission
of claims; Collections - Timely follow-up, denials, requests
for more info; Staff training and Management's role - Leadership,
managing staff, Trending, Reports - how to manage with reports,
how to read and use your reports and the benefits of bringing
billing and collections in-House.
This session will include a facilitated group
discussion on reimbursement issues practices are facing,
how they are dealing with them and how they deal with adjustment
rates, etc.
Diane McCutcheon,
President
Diane McCutcheon Business Management Consulting Services,
Inc.
Friday,
October 13; 10:45 am – 12:15 pm
How to Succeed All on a Cash Basis
Intermediate
To nuts, bolts, and financial benefits of
integrating full-spectrum wellness services into a traditional
private practice setting. A detailed discussion of how to
design space, schedule classes, and market complimentary
services -- all on a cash basis. Analysis of financial benefits
will also be included.
Jennifer Gamboa, DPT, OCS, MTC
President
Body Dynamics, Inc
Friday,
October 13; 3:00 pm – 4:30 pm
Improve Your Business Bottom Line with Pilates and Other
Fitness Formats
Intermediate
A successful private practice requires business
smarts, creativity and a knack for marketing. In today's
competitive environment, expanding your focus beyond traditional
therapeutic care to offer specialty services that include
Pilates, yoga and other fitness formats during and post
rehabilitation can help to improve your business bottom
line. In this session, learn how diversifying your services
can extend your marketing initiatives. Our presenters will
address program development and training strategies, how
to differentiate yourself in the marketplace, and share
revenue-building tips that include how to code for Pilates
and yoga-based services.
Elizabeth Smith, PT/ATC-R
Physical Therapy Supervisor
Institute for Athletic Medicine
Friday,
October 13; 10:45 am – 12:15 pm
Managing by the Numbers
Intermediate
Use statistics to manage productivity and
profitability, calculating and benchmarking cancellations,
therapist productivity, payment and cost per visit and others,
review and assess your accounts receivable and the performance
of your billing and collections functions whether you do
it in-house or use an outsourced billing company, and how
to find valuable information in physician referral report
and treatment schedule.
John Wallace, PT, MS, OCS
Saturday,
October 14; 9:00 am – 10:30 am
Practitioner Response to Payor Audit/Tools for an Effective
Defense
Intermediate
The focus of this presentation is first, how
to respond when a private practice or perhaps a rehab agency
is either notified by an insurance carrier or Medicare of
a proposed audit or an adverse audit result or the carrier
or Medicare representative simply shows up at the door and
wants to proceed with an audit of patient files. The presentation
looks at the role of an attorney representing the practice,
an expert consultant who may be engaged to assist the attorney
and practice in responding to an audit result and evaluating
the claim made by the payer. The presentation then focuses
on the role of the investigator representative of the insurance
company or Medicare in overseeing or coordinating the audit
procedures, conducting an investigation where fraud may
be suspected and working with the practice's attorney and
expert in attempting to resolve the billing or reimbursement
issues in question. The practitioners may gain valuable
insight on how to deal with the audit process including
how to prepare for it and gain insight on the methods and
mindset of the investigative process particularly as to
what is criminal versus civil activities.
Kent Culley, Healthcare Attorney
Shareholder
Tucker Arensberg, P.C.
Thomas Brennan, Jr., CIA, AHFI, CFE
Director, Special Investigator Unit
Highmark BCBS
Sandra McCuen, PT
Reimbursement Specialist
PPTA
Friday,
October 13; 3:00 pm – 4:30 pm
Safeguarding Your Patients and Practice with Acceptable
Medical Screening Guidelines
Intermediate
Until now, physical therapists have lacked
widely accepted clinical and medical screening guidelines
or decision rules that would decrease the use of unnecessary
referrals and tests. The implementation of contemporary
medical screening guidelines assures both patients and practitioners
less risk without compromising patient care and thereby
reducing costs to the health care system. This session will
examine current evidence based guidelines and assure practitioners
that they are following best practice rules and algorithms
as related to difficult clinical decisions that physical
therapists commonly confront in clinical practice.
Bob DuVall, PT, ATAC, OCS, FAAOMPT
Sports Medicine of Atlanta
Thursday,
October 12; 2:00 pm – 3:30 pm
Staff Recruitment and Retention - Is More Money the Only
Way?
Beginner
The session will explore the profiles of the
expectation of boomers, X-er's and Y-er's and what this
might mean to a practice owner in terms of implementing
some non-financial rewards to facilitate recruitment and
retention of both professional and support staff in each
generation. The speaker will explore specific strategies
for rewarding employees other than increasing salaries or
profit sharing. Cementing people to your practice by including
them in the defining of the mission and vision of the practice,
setting specific targets for professional growth dovetailing
these into the business goals of the practice, helping each
individual gain professional value. How important are verbal
recognitions, office celebrations, spa "treats"
and professional autonomy, flexible scheduling, etc. Encourage
sharing by participants also.
Fatima Hakeem, PT
Director/Owner
fatimahakeem.com
Thursday,
October 12; 11:00 am – 12:30 pm
Starting A New Practice - What You Need to Know
Beginner
This presentation will cover Staffing - Hiring
the right person(s); Office Space; Tools - billing system,
office equipment, etc.; Billing - paper claims, electronic
billing; Management Tools - reports, month end, staff meetings;
Using outside services - training and development; Basic
HR - legal compliance, handbook and personnel issues.
Ed Ramsey, PT
Owner
Ramsey Rehab Inc
Thursday,
October 12; 2:00 pm – 4:00 pm In-Depth Session
Strengths, Weaknesses, Opportunities and Threats Outpatient
Orthopedic Physical
Intermediate
In this era of competition and change in the
delivery of healthcare services, there exists a need to
determine a strategy for the positioning and advancement
of outpatient orthopedic physical therapy. Analysis of the
strengths, weaknesses, opportunities and threats (SWOT)
facing a profession is a tool commonly used in forming a
strategic plan necessary to most effectively move into the
future. The SWOT analysis provides for an appreciation of
both the internal and external forces affecting outpatient
orthopedic physical therapy while assisting in the formation
of a strategic plan for the subsequent advancement of the
outpatient orthopedic physical therapist.
James Glinn, PT, DPT, OCS
President
San Luis Sports Therapy and Orthopedic Rehabilitation
Saturday,
October 14; 9:00 am – 10:30 am
Technology and Your Physical Therapy Practice
Beginner
Integrating technology with medical records
is a fast growing area in physical therapy. With the advent
of electronic claims submissions the use of electronic medical
records is quickly becoming the norm in many practices.
This session will explore basic computer knowledge needed
to set up a network system within the private practice and
amongst several practice locations. Discussion concerning
the basic requirements for a complaince acceptable software
package will be discussed as well as a comparison of the
features offered by current software providers.
Sandra Norby, PT
Owner
LeMars Physical Therapy
Friday,
October 13; 3:00 pm – 4:30 pm
The Ins and Outs - Exiting your practice through partnerships
Advanced
Dreaming about retirement? Thinking about
exiting your practice? Have you thought about selling part
of your practice to a valued employee? OR are you thinking
about starting a private practice? Maybe you are currently
in a practice and would like to explore ownership.
Come to this session to learn from other's experiences!
We will have a panel discussion and hear from several people
who exited their practice in a variety of ways. This session
will stimulate your succession plan and show you how to
create a "Succession Plan of Honor". It will also
give new practitioners some thoughts about merging into
an existing practice.
Remember, it is never too early to create a succession plan.
Doing so can be a strong factor in the growth and success
of your private practice AND of the profession!
Peter Towne, PT
Friday,
October 13; 3:00 pm – 4:30 pm
The Internet - Is Your Practice Using It for Business Growth?
Beginner
This session will help you understand how
private practice owners can take advantage of the Internet
for business growth, how to generate business with email,
blogs, and interactive websites, how you can automate marketing,
customer service, and patient education with the Internet.
And, how to differentiate your practice, automate routine
marketing tasks, and generate more business and awareness
about physical therapy
David Straight, PT, MPT, OCS, CSCS
President
E-rehab, LLC
Friday,
October 13; 3:00 pm – 4:30 pm
Using Evidence Based Practice to Enhance Your Business II:
Diagnosis & Treatment of Cancer Treatment Related Musculskeletal
Dysfunctions
Beginner
There are nearly 10 million cancer patients
and survivors in the United States today. A significant
majority of these will experience profound pain, musculoskeletal
issues and functional loss that will extend far beyond the
conclusion of their cancer treatment. More people being
diagnosed with cancer combined with more aggresive cancer
treatments has created a large and grossly under-served
population of patients needing physical therapists familiar
with the MSK and cardiorespiratory effects of cancer treatment
and their physical therapy treatments. This session will
1) describe the musculoskeltal and cardiorespiratory effects
of cancer surgery, chemotherapy, radiation and breast reconstruction,
2) discuss their physical therapy treatments and 3) examine
the logistics of treating this population in the outpatient
private practice setting.
Leslie Waltke, PT
Cancer Rehabilitaiton Coordinator
R3 Programs
Thursday,
October 12; 11:00 am – 12:30 pm
What Do Insurance Companies Know About EBM and Does It Affect
You?
Intermediate
This session will present information to facilitate
private practitioners becoming more sensitive to the need
to incorporate evidence into practice from a payment perspective.
John Childs, PhD
President
Evidence in Motion
Robert Wainner, PT, PhD, OCS, ECS, FAAompt
President
Texas Physical Therapy Specialists, P.C.
Larry Benz, DPT, MBA, ECS, OCS
President/CEO
Kentucky Orthopedic Rehab Team (KORT)
Thursday,
October 12; 11:00 am – 12:30 pm
Why Developing Residency is Good Business
Intermediate
Learn about the process of developing clincial
resdiencies from individuals who have guided their residency
through the credentialing process. You will learn: why developing
a residency is good business; what resources are needed,
how to sell the residency idea to administrators, how to
make a residency cost effective, and the nuts and bolts
of preparing an application for APTA credentailing.
Rob Landel, DPT, OCS
Chair
APTA Residency/Fellowship
Friday,
October 13, 2006; 10:45 am - 12:15 am
Using Evidence Based Practice to Enhance Your Business IV
- Obesity/Cardiac
Intermediate
Learn how to manage the obese patient in your
clinical setting. These patients pay cash, in full, and
up front for effective services that they need and want,
and that PT's in private practice are fully equipped to
deal with.
Susan Deusinger
*The educational programming information
included here is subject to change.
|
Important Information on Handouts |
| All session
handouts for the PPS 2006 Annual Conference, in conjunction
with the conference program information, will be available
to download prior to the conference. Conference registrants
are responsible for downloading the handouts and printing
handouts in advance of the PPS 2005 Annual conference. |