This August, APTA Private Practice is focusing on the skills, preparation, and mindset that lead to stronger negotiations. We’ll share practical resources and expert insights to help you communicate your value and pursue agreements that support the long-term health of your practice.

 

Beyond the Treatment Table - Negotiation

August 27 | 1-2 pm Eastern | 10-11 am Pacific

Register Here

Host: Stephanie Telibasa, PT, DPT

Speaker: TBA

Join us for August's Beyond the Treatment Table as we explore practical negotiation strategies that can help private practice leaders navigate challenging conversations with greater confidence and clarity. Together, we'll discuss how to prepare for high-stakes conversations, communicate with purpose, ask the right questions, and create value for everyone at the table.

This event is open to everyone, so sign up today - and invite a friend! 

Have a question? We are eager to address your concerns and make this live event valuable. Use the form below to submit any questions you'd like covered, and we will do our best to answer as many as we can.  

 

Upcoming Virtual Events

Beyond the Base Pay

August 26 I 

On Demand

Winning the Talent Race: Recruiting Tools and Tactics for Physical Therapy

Recorded: February 25, 2026 

This webinar expands on therapist recruitment strategies within physical therapy private practice and applies key business principles to workforce planning. Participants will engage in practical, real-world skills to begin creating, enhancing, and sustaining a strategic hiring pipeline that supports patient access, productivity, and clinic growth. Content will address strengthening online employer presence, optimizing job postings, and effectively using major recruiting platforms.

Watch the Recording

The Real Estate Game Plan for Growing Your PT Practice

Recorded: August 21, 2025

In today’s economy, maximizing profitability is crucial to staying in business. In addition to increasing production, managing overhead is vital. Real estate is typically one of the three highest expenses for most medical practices. Dozens of factors determine the outcome in every purchase or lease negotiation. A properly or poorly negotiated transaction can impact a practice by tens to hundreds of thousands of dollars over a ten-year period. With this much at stake, maximizing every commercial real estate opportunity through essential strategies is paramount.

This course will help you better understand your practice's bottom line, identify the pros and cons of leasing or buying, and create leverage to negotiate.

Watch the Recording

 

Upcoming In-Person Events

2026 Annual Conference & Exhibition

November 11-14, The Broadmoor, Colorado Springs, CO

Better contracts begin with better preparation. At the 2026 APTA Private Practice Annual Conference, practice owners and leaders can explore strategies for evaluating payer relationships, advocating for stronger reimbursement, navigating contract discussions, and approaching negotiations with greater confidence.

Add these contracting and negotiation sessions to your conference schedule:

Wednesday, November 11th 1:00-3:00pm

Thursday, November 12th, 1:30-2:30pm

Friday, November 13th, 2:00-3:00pm

Friday, November 13th, 3:15-4:15pm 
 

Registration is now open! Click here to learn more.

 

Navigate Negotiations

Contracting for Smart PTs: Strategic Contracting Series

Empower yourself to confidently navigate payer contracts with this on-demand educational series. Gain essential knowledge, practical tools, and resources to strategically assess, evaluate, and negotiate payer contracts. This comprehensive 7-module program provides templates, real-world examples, and actionable insights to help you effectively advocate for your practice and patients.

Click here to learn more.

Direct-to-Employer Services Designation Program

The Direct-to-Employer Services Designation Program empowers physical therapists to contract directly with employers or employer groups, helping you build a sustainable new business model. Whether you are just starting to explore direct-to-employer (D2E) services or are looking to refine your approach, this program will give you the knowledge and confidence to succeed.

Click here to explore the program.

 

Impact Magazine

  • Bridging the Partnership Canyon: 5 questions to ask when negotiating strategic partnerships
  •  Helping Patients See the Other Side of the Chasm: Improve plan-of-care completion with these practical tips
  • How to Climb Out of the Hiring Canyon: 16 non-salary benefit ideas to win over candidates
  • Home on the Range: Turning your clinic space into a powerful long-term asset