"This month’s issue of Impact is electrifying with content. You won’t want to miss the excellent marketing article “We’re Getting the Brand Back Together” by Chris Mesigian which highlights tangible tips for creating and updating your brand. Jeremy Walker and Okon Antia cover one of the most hotly debated topics in their piece “Apples to Oranges: Lease or Buy?” And don’t miss Brigit Finley’s recommendations in “Optimizing Revenue per Visit: Strategies for Success” if you’re looking to increase your bottom line.

I can’t leave an editor’s letter without a silly pun — I mean, I’m a word person right? So in closing, I’ll say how happy I am that you continue to read the content we curate. Your support of this organization is what makes APTA Private Practice succeed. Orange you glad you’re a member? I sure am."