January Focus: Strategic Planning
January’s focus is Strategic Planning!
Start the year strong with a focus on Strategic Planning! This essential process is about setting clear goals, aligning your team, and creating actionable steps to ensure your practice thrives—no matter its size or stage. Strategic planning is not just about navigating today’s challenges; it’s about positioning your business for long-term success in a competitive and ever-evolving healthcare landscape. Whether you’re running a solo operation, managing a growing team, or preparing for change, APTA Private Practice has you covered. With tailored resources, expert insights, and actionable tools, we’re here to help you chart a clear path to achieving your vision this January.
Live Event! January 30 | 1:00 - 2:00 pm Eastern / 10:00 - 11:00 am Pacific
Join us on January 30 from 1:00 to 2:00 PM ET for an insightful live discussion on strategic planning. Connect with industry experts and peers in a collaborative environment where you can ask questions, gain valuable insights, and exchange practical tools and tips. Don’t miss this opportunity to deepen your knowledge and strengthen your strategic approach alongside fellow professionals.
Register Here
Impact Magazine
Dive deeper into strategic planning with curated articles from Impact Magazine. These expert-written pieces provide actionable insights and fresh perspectives to help you craft a roadmap for your practice’s success.
Online Learning
Catch up on strategic planning essentials with our on-demand recordings available in the Learning Center. Dive into expert insights and practical tools at your own pace, and equip yourself with the knowledge to kickstart your practice’s success in 2025.
In Strategic Contracting Series - Module 1, learn how even small practices can navigate the complex world of payer contracts. This course will help you understand what matters to payers and where you have negotiating power, with expert insights and resources you can use right away. Whether you’re just starting out or looking to optimize your contracts, this free module provides the tools you need to strengthen your practice’s financial foundation.
Watch the video online or download the audio to listen on the go.
Buy Back Your Time: How to Regain Control of Your Schedule, Profits and Life
Struggling to balance the demands of running your practice while maintaining a personal life? In this webinar, Buy Back Your Time, learn how to regain control of your schedule, increase your profits, and create more time for what matters. Designed for practice owners of all sizes, you’ll discover how to delegate key tasks, streamline your operations, and craft an efficient weekly schedule that allows you to focus on growing your business—and yourself.
In Operations 101, dive into the world of Key Performance Indicators (KPIs) and learn how to use data to successfully manage your practice. This series will guide you through understanding, reporting, and analyzing KPIs, providing you with the tools to improve both operational efficiency and financial performance. Whether you're a new practice owner or looking to optimize your existing operations, this free course offers practical strategies to drive your practice’s success.
Operations 201 takes your KPI management to the next level with a 5-part video series designed for practice owners ready to optimize their operations and financial performance. Learn how to define, measure, and analyze the right KPIs, connect them to your budget, and engage your team in driving success. This free series offers practical strategies for improving new patient initiatives, visit analysis, and revenue-generating procedures—empowering you to make data-driven decisions that move your practice forward.
In-Person Events
Join APTA Private Practice at CSM this February! Connect with fellow practice owners face-to-face, exchange ideas, and collaborate on strategies to enhance your practice. Take advantage of valuable networking opportunities and gain insights to strengthen your planning process and set your goals in motion.
Highlighted Sessions:
The Clinician-Leader: Individual and Organizational Strategies to Grow in Patient Care
Explore how clinicians can grow into leadership roles while maintaining involvement in patient care, offering strategies for balancing clinical work with teaching, mentoring, and research. Attendees will gain practical tools to advocate for dedicated time for these roles, while practice leaders will learn how to support professional development, improve retention, and build internal leadership capacity within their organizations. This session provides valuable insights for both clinicians seeking growth and leaders focused on enhancing engagement and reducing burnout.
The Anatomy of a Successful Start up
This session at CSM will equip aspiring and current practice owners with the essential tools and strategies needed to successfully launch or elevate a physical therapy business. From mastering the insurance maze to innovative marketing and financial planning, attendees will gain actionable insights to navigate the challenges of entrepreneurship and transform their vision into a thriving practice.
Dream Big (Part 1): 50+ Years of Payment Evolution and What We Must Do Next!
Explore the history, progress, and future goals of physical therapy payment reform, and learn from key milestones that have shaped the profession. This session will empower attendees with strategies and resources to advocate for payment improvements, making the most of the current opportunities to create lasting change.
Dream Big (Part 2): Paving the Way to Thriving Providers and Communities Together
Dive into the objectives and goals of the new Payment Consortium, focused on driving payment changes within the PT profession. Attendees will gain clarity on the consortium’s mission and be inspired to take an active role in shaping the future of payment reform to benefit both providers and the communities they serve.
Network & Collaborate
Strategic planning is better with a team! Tap into our member forums, peer groups, and collaborative opportunities to share challenges and brainstorm solutions with like-minded professionals.
KPI Benchmarking Study (sign-ups open!)
The KPI Benchmarking Program is an essential tool for private practice owners to measure, compare, and respond to key performance indicators (KPIs) for long-term success. For established practice owners, this program provides valuable insights into financial performance, helping identify trends and benchmark results against similar-sized practices to guide growth and sustainability. Newer practice owners will benefit from understanding how their metrics compare to others, enabling them to refine strategies for patient acquisition, operational efficiency, and long-term stability. Owners of hybrid or non-traditional practices can use the program to evaluate the performance of their unique business models, maximizing revenue and improving operational efficiency. By participating, owners receive a detailed individual report and an aggregate analysis, offering critical insights to optimize performance and stay competitive.
Peer2Peer NetWorks (LAST CALL - Application close January 15, 2025)
The Peer2Peer Networks program fosters mastermind collaboration, bringing together private practice owners with similar specialties to exchange best practices, address industry challenges, and set performance benchmarks. This program helps owners develop a CEO mindset, refine leadership skills, and strategize for long-term growth. Whether you’re looking to optimize operations, gain insights into scaling your practice, or collaborate with like-minded professionals, this program offers the tools and trusted peer relationships to help you enhance your business and reach your goals.
Planning Ahead
Take advantage of these upcoming educational programs.
The Business Fundamental Series
The APTA Private Practice Business Fundamentals Series is a 10-week, fully digital program designed to strengthen leadership teams and improve business outcomes. Offering expert-led insights on organizational leadership, people management, and financial mastery, this program is perfect for both emerging and seasoned leaders looking to enhance their skills. Through flexible, self-paced learning and networking with peers nationwide, participants will gain the critical tools to optimize their practice’s performance, improve hiring processes, and drive financial success.
Contracting for Smart PTs: Strategic Contracting Series
The Contracting for Smart PTs: Strategic Contracting Series is an on-demand series designed to equip practice owners with the knowledge and tools to assess and negotiate payer contracts effectively. This seven-module series offers practical insights and templates, empowering owners to advocate for better reimbursement rates and terms, while ensuring the best care for their patients. Whether you’re new to negotiating or looking to refine your approach, this course provides valuable, bite-sized resources to enhance your contracting strategy.
Module 1 is now available and free to ALL!
Watch the video online or download the audio to listen on the go.
Registration for Modules 2–7 will open soon!